This was a folder design for a roadshow demo of the "Alife-WebGuide" software suite created by Artificial-Life Inc.

The Webguide software was an animated character on a website which you could chat with and utilize as a search engine while at the same time it advertised and gathered marketing information for the site.

This was a unique project for me because it gave me the opportunity to experience what it is like to play the role of an art director. I was given a budget to create the design, find and research a suitable print house for production of the folder, as well as act as the liason between the company and the printers.

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Roadshow Folder
11.25" x 8.75"
4 color glossy
cardstock

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Prospectus Cover
8.25" x 10.25" pages
16.5" x 10.25"
center double truck
full bleed glossy stock